Publishing impresario Carl Landau threw a party in Minneapolis. It was called the Niche Digital Conference, where I joined Minnick Web Services […]
Learn how publishers are changing their product mixes and business models to adapt to the challenges of a digital world.
When we talk about brand community marketing, the first rule of engagement is to engage the customer first. When you earn the customer’s attention with interesting, useful, and/or entertaining content, the customer then pays attention to your message(s).
Long lines and flight cancellations in Chicago… That’s part of the ritual of traveling the conference circuit. Sometimes travel is necessary and […]
CA-Modern magazine serves the owners of Eichler homes and other mid-century modern homes across California. This is the very definition of niche […]