Ramblings from Dave Kalman – Terrella Media, Inc.

December 28, 2022December 28, 2022Brand Community Media Process, Brand Community Media Strategy, Ramblings from Dave Kalman, Uncategorized

Starbucks Announces Rewards Program Inflation Supernova

Just in time for the holidays, Starbucks has gifted its most loyal customers with stellar inflation. Starting Feb. 13, 2023, the value […]

January 2, 2022November 13, 2022Ramblings from Dave Kalman, Terrella Media News

Blast from dPast: The dBASE Language Handbook (1989)

In 1988, I signed a contract to write a cross-reference book under the Microtrends nameplate featuring the dialects of the programming language […]

July 31, 2021July 31, 2021Brand Community Media Process, Brand Community Media Strategy, Custom Media, Email and Social Media Marketing, Ramblings from Dave Kalman

When Promotions A.I. Goes Bad

Does the Starbucks promotions platform cross the line from benefit to bully? By David Michael Kalman Starbucks is the world’s largest coffee-house […]

October 5, 2011May 21, 2018Ramblings from Dave Kalman

Steve Jobs, 1955-2011

My first computer was an Apple II Plus. I paid more than $3,000 for it so I could write—and then edit without […]

May 18, 2011November 29, 2021Custom Media, Custom Publishing, Dave Kalman Analysis, Email and Social Media Marketing, Ramblings from Dave Kalman

Beware the Exploding Smartphone

Consider the list of devices, products, and services that smartphones already duplicate or replace.