When Starbucks announced its June 2012 acquisition of San Francisco-based Bread, LLC and its La Boulange® bakery brand I thought, “nice move.” As a customer of both Starbucks and La Boulange, I envisioned a well-deserved expansion of the French-themed bakery/restaurant into new markets under the guidance of Starbucks’ location wizards. Unfortunately, Starbucks seems to have […]
Consider the list of devices, products, and services that smartphones already duplicate or replace.
The Devo interactive approach offers some interesting opportunities for publishers and marketers.
Sadly, it doesn’t appear that this incident was an oversight (we can forgive mistakes), but it looks like this is the Cooks Source business model, as clueless as that may seem.
Today, publishing is becoming a pure marketing relationship process, where content (the sharing of knowledge, entertainment, and enlightenment) binds together communities of buyers and sellers at lightening speed. The financial bar to entry is lower, but the requirement for caffeinated beverages is greater than ever.