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Author: dmkalman

The dBASE Language Handbook by David M. Kalman
January 2, 2022January 2, 2022Ramblings from Dave Kalman, Terrella Media News

Blast from dPast: The dBASE Language Handbook (1989)

In 1988, I signed a contract to write a cross-reference book under […]

July 31, 2021July 31, 2021Brand Community Media Process, Brand Community Media Strategy, Custom Media, Email and Social Media Marketing, Ramblings from Dave Kalman

When Promotions A.I. Goes Bad

Does the Starbucks promotions platform cross the line from benefit to bully? […]

May 30, 2020January 18, 2021Uncategorized

Tapgift.com available for sale

Thanks for visiting Tapgift.com. You have been forwarded to this page as […]

May 14, 2018September 22, 2020Brand Community Media Strategy

What’s Love Got to Do With It? Subaru “Drive” Magazine

After a year of driving my Subaru Impreza, I was surprised to […]

April 1, 2014December 7, 2017Brand Community Media Strategy, Dave Kalman Analysis, Uncategorized

Starbucks-Boulange Brand Damage

When Starbucks announced its June 2012 acquisition of San Francisco-based Bread, LLC […]

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