21 May 2010
Eichler Remodeling Faire Named Finalist in “MyEventRocked” Contest
Posted by admin under: Brand Community Media Strategy; Custom Media; Event Marketing; Event Marketing and Production; Events; Terrella Media News .
Online event management company Eventbrite.com has named Keycon’s Eichler Remodeling Faire 2009 among five finalists in its MyEventRocked contest. Eventbrite solicited submissions of events that, ah, rocked, and is now showcasing the finalists on the Eventbrite blog.
Terrella Media’s David Kalman designed the Faire concept for Bay Area remodeling contractor Keycon, Inc., and marketed it with a campaign of print, email, direct mail, and online promotions. For event management Kalman selected social media upstart Eventbrite, which provided the event landing page, registration system, and built-in email marketing for sending invitations and event reminders.
Kalman notes that the Eichler Remodeling Faire wouldn’t be possible without the ability of the Eichler Network (the publisher of CA-Modern Magazine and EichlerNetwork.com) to target the 7,000 Bay Area Eichler households. The Eichler Network continues to prove the value of niche media.
Eventbrite users will have an opportunity to vote for the ultimate MyEventRocked winner. Stay tuned for updates.
